Under Armour : Echo India Launch
Visual Communication
Content Strategy
Social Media
Performance Marketing
Visual Merchandising
Under Armour’s Echo line finally hit Indian shores. We teamed up with them for the India launch to create a strategy and roll-out plan for digital and on-ground activations. From extremely futuristic and engaging reels, to key visuals that made the visual merchandising of the brand’s flagship stores come alive - this holistic campaign grabbed eyeballs nationwide!
Under Armour’s Echo product range is meant to showcase speed, agility and cutting-edge technology in a beautiful package.
Our reels and visual content for the launch brought all these elements together through stunning motion graphic pieces.
Click the images below to watch the reels.
